We’re excited to announce the launch of a new website design and development project for Queen Mary Innovation (QMI), the commercial arm of Queen Mary University of London (QMUL). This new digital platform reflects QMI’s mission and brings their brand closer to QMUL, creating a smooth user experience (UX) and a modern user interface (UI).
QMI needed a more unified and professional online presence. This presence should support their growing influence in research, enterprise, and innovation. Their old website design lacked clarity and structure, making it hard for visitors to understand QMI’s role or explore key initiatives. The platform also didn’t provide the flexibility needed to share updates regularly or manage a variety of content.
As a long-term WordPress design and development partner of Queen Mary University of London, we have worked on several digital transformation projects across different departments. This experience with the university’s visual identity and digital strategy helped us create something cohesive yet tailored for QMI. What they needed was a responsive website that allowed QMI to define its voice, showcase its achievements, and stay connected to the broader QMUL brand, while also being easy for their internal team to manage.
We built a sleek, user-friendly WordPress website that reflects QMUL’s branding while giving QMI a unique yet connected identity. The design features clean lines, responsive layouts, rounded corners, and mobile-friendly navigation that makes content clear and accessible. Plenty of white space and a careful visual hierarchy give the site a modern feel without losing usability.
Using a flexible content management system (CMS), the site allows the QMI team to easily update and manage content, from announcing research partnerships to showcasing innovation projects. The result is a SEO-friendly digital platform that improves QMI’s credibility, enhances their online visibility, and supports their growth in research and enterprise.
We are proud to have delivered this custom web design and development solution for Queen Mary Innovation — a website that shows their ambition and influence. We look forward to seeing how it helps them connect with partners, researchers, and innovators around the world.
Whether you’re just starting out or ready to grow further, Identity Creative is here to support you with all your creative and technical needs.
