Barts Bone & Joint Health


Helping to identify the largest and busiest orthopaedic department in the UK


Looking More Hip

Barts Bone & Joint Health is the largest and busiest orthopaedic department in the country, with clinical care based across three hospitals.

Identity Creative were brought on board to help them establish a brand that visualises the transformative research, education and care they offer to patients. With this in mind the branding features a bold clinical colour palette with unique joint inspired elements.

The website was built with dynamic interactive elements and scroll effects, accompanied by clean sections for viewers to clearly study and navigate the site. A bespoke loading icon and iconography makes the platform a truly unique experience, individual to Barts.


Surgical Approach

In addition to a fresh new brand and comprehensive online platform, Identity produced a collection of stationery, social media graphics and brand guidelines for Barts.

The Barts PowerPoint template features a wide array of slide layouts to ensure all internal and external presentations delivered by the company are effective and display content in an engaging way.

Social media graphics with clear branding and dynamic layouts are a great way to style up a feed and get across information to followers. A collection of both square and rectangular templates were made for Barts to enhance their ongoing marketing and business updates.

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