GlycoScoreDx
BRANDING | PRINT + PRODUCTION | STATIONERY | WEBSITE
Producing a simple and dynamic identity and website to help Glycoscore start-up and stand out
IDENTITY
Know the Score
GlycoScoreDx aim to change the future of prostate cancer diagnosis with their unique detection test
Identity Creative were brought on board to create a fresh new brand to reflect their important work along with a stationery suite and single page website.
The logo combined the comany initials ‘G & S’ with a biomarker to represent the science of Glycoscore. This, complete with a unique wordmark and clean colour palette, achieves a high-end brand look and feel.
Identity strive to ensure that start-up companies have everything they need to move forward as an up and coming brand. To deliver this, the new branding is applied effectively and cohesively to a full set of stationery including letterheads, powerpoint templates and more. The client can then chase investors and gain traction with a stand out identity across the board.
OUTREACH
Just a Scroll Away
Being a start-up, Glycoscore wanted a short but sweet online platform to showcase their work and provide regular updates on the company’s activity.
For ease of navigation, simple yet dynamic layouts were implemented in each section, with an anchor link menu to allow visitors to get to where they want swiftly.
The site was finished with unique visuals based on the branding and a custom animated banner, for instant attraction when visiting the website.