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Applying innovation to the branding and brochure design for Cambridge’s hub for scientific development
BRANDING
An Innovative Solution
Tuspark UK have launched one of the major new facilities at the Cambridge Science Park, opening the doors to some of the best and brightest organisations to continue the centre’s record of excellence.
Identity Creative worked alongside the business management of the Cambridge Science Park to source high quality images, and display them in an accessible, reader friendly brochure to assist them with renting out the remaining spaces within the facility. The logo was tailored to their requirements by Identity Creative’s in-house design team, and features prominently on the cover, and throughout, ensuring that brand recognition is prioritised.
The Science Park is undergoing regular development, and it was important that the new material is flexible enough to allow for further construction work and still remain accurate. The brochure is anticipated to have a long shelf life, seeing Tuspark UK through keeping the facility filled with tenants for years to come.