Yakult Science for Health
BRANDING | PRINT + PRODUCTION | VIDEO + PHOTOGRAPHY
A long working relationship leaves a lot to digest
A Winning Design
After initially winning a pitch to design a range of pull up banners for Yakult’s Science for Health division in 2019, Identity Creative have formed a relationship with the Science for Health department, working with the team on a range of marketing collateral.
Science for Health have since approached Identity Creative to modernise their brand, creating a new merged logo mark that is combined with the parent brand, Yakult. The resulting logo has been implemented across educational leaflet designs, promotional postcards, pull banners, etc.
By introducing new abstract graphic elements, that supplement the new logo, we were able to illustrate the science at the heart of Yakult in a unique way.
A clean and contemporary appearance has been applied across brand collateral, in order to deliver the key messaging in a simple yet engaging manner.
Using this unique style throughout, Identity has continued to work with Yakult to produce advertising materials, quarterly reports and e-books.