PRINT + PRODUCTION | STATIONERY | WEBSITE
Building a well constructed online development and sustainable materials
A Built Partnership
Identity Creative were approached by Opus Land to create a fresh and modern website to highlight their impressive portfolio of work in a sophisticated way.
Through an ongoing partnership between Opus Land and Identity, many pieces of marketing, promotional and branded materials have been created following the design standards set with the website. These range from stationery and pull up banners, to bespoke printed devices such as customisable presentation templates and bi-fold leaflets.
The established unique visual style combines varied grey tones, to represent the industrial nature of the company, with a high-vis green to represent land, environmental acknowledgement and construction.
When designing the Opus Land website, Identity Creative focused on developing a clean and vibrant design.
The website features video banners and a typed animation on the home page which creates a dynamic and engaging user experience. This design choice follows that of the logo, and allows for a smooth and fluid feel, whilst boldly displaying the brand colours and identity.