BRANDING | PRINT + PRODUCTION | STATIONERY | VIDEO + PHOTOGRAPHY | WEBSITE
Moulding the identity of the leading UK specialists in glass manufacture, supply and design
Clear and Strong
Identity Creative have a long term partnership with Glassworks International, the leading UK specialist in glass manufacture, supply and design.
For many years Identity has worked closely with Glassworks to develop their brand, marketing materials, website and many more printed and digital media. So close in fact we work downstairs from them in Saffron Walden.
The brand look and feel has a premium presence, using a classic navy blue as its primary colour with orange accents to tie in with the theme of glass production. These colours coupled with an elegant sans-serif typeface give Glassworks a clean and refined quality, much like their glass products.
The latest project with Glassworks involved creating an animated video to show their customers and site visitors how their glass is made. A unique style was adopted to match their brand and allow the video to be used in a variety of settings such as events or internal signage.
Attention to Detail
When building the website the studio was able to work with the Glassworks International team to give them a new look and feel that emphasised their strongest elements and gave users of the site a clearer direction about how to proceed.
As well as the website and a full suite of stationery and branded signage for trucks, products and more, Identity have produced many brochure and flyers for Glassworks. These outline their product ranges and services they provide.