We are pleased and proud to announce that iDentityCreative is Cambridge United’s Official Brand Guardian and Marketing Partner for the 2016/17 Sky Bet League Two Season
Following involvement during the last 12 months – designing and producing material for the corporate hospitality suites, stadium signage, club stationery and instilling brand consistency – iDentityCreative is now responsible for the Match Programme design, promotional literature, advertising and media communications strategy.
In addition, we are currently evolving the new CUFC Direct website, which will feature Club Merchandise, Soccer Schools, Courses and Youth Development using fresh design and the latest web-development tools for ease-of-use and purchasing on the go.
“iDentityCreative has a passion for delivering excellence to all their clients,”
says Liz Slack, Business Development Manager at Cambridge United FC. “It is this relentless desire to deliver the highest standard, together with an ambition to succeed and develop business in conjunction with the community in which they operate, that convinced Cambridge United this is the right partnership for us.
“As Cambridge United continues its journey of development, across all strands of its business strategy, we can do so in full confidence with iDentityCreative as our exclusive brand guardian and marketing partner.”
Chris Gooch, Creative Director at iDentity says: “We are delighted to play a part in the positive direction that Cambridge United is taking. The exciting changes and appointments being made off the pitch at The Club are clear to see and we have taken great pride in applying our creativity to areas that require progress.
“We are confident that both Cambridge United and its fans will enjoy the benefits of our work over this season and onwards.”