FAQs

Explore FAQs about Identity Creative's many services and offerings to learn everything you need to know about our process

We offer both, most commonly we generate bespoke designs however we have access to a range of pre-existing templates to suit client timelines and budgets if required.

We can offer both, if you are looking for a fresh design then we can generate new concepts for your website. If you have a live website which you would like adapting or updating in any way we can help.

Yes, as a standard we optimise websites for smaller devices (mobile and tablet).

On average most website projects last 3-6 months depending on the website size and functionality. This can be adapted however to suit any key milestones/dates for the business.

Yes, we can provide access and offer training to our clients so that they can manage their website content easily. The training also includes a guide which can be referred back to.

4-8 weeks based on the scope of the project. This allows time for research, creative development, feedback, and refinements.

Costs vary depending on the depth of work required. Whether you need a logo and guidelines or a full brand identity package. We’ll always provide a clear proposal tailored to your business and budget.

Yes. If you already have a logo, we can build on it to create a complete brand identity with consistent visuals, colours, and typography that strengthen your overall look and feel. We can also create comprehensive or brief brand guidelines to ensure your brand can be consistently applied and maintained.

Yes, we can work with you to create templates in your preferred platform including Canva and Adobe which you can then use to generate social media assets moving forward. These can be a selection of layouts and designs to suit your content types and platforms.

Yes, we can generate presentation designs in your preferred software. Some of our clients request a master template which aligns with your branding and can be used moving forward internally for generating presentations, whilst others request we refine a presentation they have already generated for brand consistency and impact.

We work with a close network of copywriters and marketeers with specialisms across multiple industries, who can support with content creation for many project types including websites, branding, advertising and more.

If you would like to be able to edit assets we can generate these in a programme you’re familiar with and provide any working files.

Yes, a key part when generating any materials or assets for our clients is making sure they align with their brand. We ensure fonts, colour palettes and overall formats are consistent with existing branding and assets.

Yes, as your brand changes and develops we are on-hand to work with you in generating and updating your digital assets. This can also include generating assets which may not be primarily digital such as printed brochures or exhibition designs.

Yes, we can create the designs, artwork and manage the production of printed materials.

Yes, we can just manage the printing/production of your materials, we will always check any artwork is print-ready to ensure the best quality.

If you have a preferred print partner or would like to print externally we can provide the artwork files for you, you do not have to print through us.

Yes, we have experience with designing exhibition stands and have production partners who can print and build the final materials. If you have a supplier already or the exhibition had a recommended production team you would like to use we can prepare the design and artwork for you.

Yes, a key part when generating any materials or assets for our clients is making sure they align with their brand. We ensure fonts, colour palettes and overall formats are consistent with existing branding and assets.

Yes, our expert team are always on hand to guide and advise you based on our knowledge and experience. Get in touch to book in your free discovery call with our team.

We create a wide range of videos, including corporate brand films, promotional content, explainer animations, social media videos, and drone footage. Every video is tailored to your brand and audience.

Yes. We manage the full process, including planning, storyboarding, hosting meetings between the client and the chosen videographer, supporting with the filming, editing, motion graphics, and delivering the final video.

Absolutely. Our in-house certified drone pilot captures high-quality aerial footage, whether it’s showcasing your HQ, filming events, or creating dynamic fly-throughs.

Yes. We can take your existing footage and enhance it with professional editing, graphics, and motion elements to produce a cohesive, engaging video.

If you already have a script or concept, we’ll work from it. If not, our team can help develop storyboards and scripts to ensure your video tells a clear and engaging story.

Yes. We produce videos for all formats and lengths, from quick, engaging social clips to detailed corporate videos that communicate your message effectively. Often clients may require a full length video, then some shorter edits from the main video for social media.

Our free audit checks website’s performance, speed, mobile-friendliness, keywords, and overall SEO health. It usually takes 1-2 working days, and we’ll share a report with recommendations.

SEO takes time — some changes can bring results within a few weeks, but bigger improvements usually take 3–6 months. It depends on your website, industry, and competition.

Our SEO packages have a minimum commitment of 6 months to give your website enough time to see real results. After that, you can continue monthly or cancel at any time

Yes, SEO works best when your site stays fresh. We recommend reviewing and updating keywords and content regularly to match trends, search behavior, and your business goals.

Technical issues and mobile optimisation aren’t included in the SEO package, but we can fix them as a separate job for a one-off cost or as part of our annual website maintenance service. We’ll advise what’s needed and help you choose the best option.

We do the research for you. We find the best keywords based on what your customers are searching for, how competitive they are, and which will bring the right visitors to your site.

We don’t create the text ourselves, but we can recommend a communications professional or work with one you already have. We’ll supply the keywords and guidance to make sure your content is optimised for SEO.

No hidden costs. Our packages cover everything needed for SEO. Paid ads are separate from SEO, and we’ll always discuss optional extras before moving ahead.

Google updates regularly, and we keep on top of these changes*. If an update affects your site, we adjust your strategy to make sure you stay on track.
* This is included with the monthly subscription SEO package.

You’re always in control. We’ll share changes with you before they go live, and you’ll have the final say.

No one can guarantee #1 rankings — and if someone does, it’s a red flag. What we do guarantee is using safe, proven strategies that improve your visibility, traffic, and overall results over time.

Websites require ongoing care—outdated software is vulnerable to security breaches, slow performance can hurt your SEO, and broken components can disrupt user experience. Our maintenance plans offer peace of mind so you can focus on your business while we guard your site behind the scenes.

Each of our maintenance packages includes essential services such as WordPress core updates, theme and plugin updates, regular backups, and website restore functionality. As you move up to higher tiers, you also get advanced security updates, performance optimisations (e.g. page speed), monitoring, monthly reports, staging sites, and more.

We include a website restore service as standard. If an update causes an issue, we will roll back to the most recent working version and resolve any conflicts at no extra cost.

All maintenance packages are billed annually, but we aim for flexibility and transparency. You can renew or cancel at the end of each period, depending on what works best for you.

Absolutely. As your website grows or your needs change, you can move between packages. We’ll prorate the transition so you get fair value.

Only security updates or display issues are included in the maintenance packages. Any content changes, new pages, or additional features will be billable as separate work.

Yes, we do. However, since we don’t have direct server access, we’ll need a point of contact who can assist with server restores or hosting-related issues if something goes wrong.

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Whether you’re just starting out or ready to grow further, Identity Creative is here to support you with all your creative and technical needs.